10 Best Practices for Financial Message Compliance

Explore essential best practices for ensuring financial message compliance and mitigating risks in a regulated environment.

Ben Taft

February 15, 2025

Staying compliant with financial messaging regulations is critical to avoid costly fines and maintain trust. Here’s a quick summary of the best practices for ensuring compliance:

Quick Tip: Failing to comply can lead to billions in fines, as seen in recent SEC enforcement actions. Implementing these practices helps reduce risks and ensures regulatory adherence.


AI Driven Compliance Monitoring

1. Use AI for Message Archiving

AI-powered archiving systems make it easier to handle the sheer volume of digital communications while also cutting costs. This shift away from older methods reflects the growing demand for more efficient, technology-driven solutions.


Handling traditional e-discovery can cost up to $30,000 per gigabyte of stored communications. With 293.2 billion business emails sent daily, manual review is simply impractical for most organizations.

Key AI Features That Make a Difference

Modern AI archiving platforms come with features that make compliance and storage management more efficient:


"Efficiency and accuracy are priorities in compliance. We now save hours monthly and generate reports with a few clicks." - Matt Blocki, CFP®, CHFC®, RICP®, Equilibrium Wealth Advisors

What to Look for in an AI Archiving Solution

When evaluating AI archiving platforms, focus on features that enhance compliance and ease of use:

Feature Purpose Regulatory Compliance
Full-text Search Quickly locate specific communications SEC Rule 17a-4
Automated Workflows Simplify review and export processes FINRA Rule 3110
Multi-channel Coverage Archive messages from all communication platforms SEC Rule 204-2
Audit Trails Keep detailed records of all system activities FINRA Rule 4511



Tips for Successful Implementation

To get the most out of AI-based archiving systems, consider these steps:

Platforms like Quartz make it easy to stay compliant across multiple messaging channels without needing extra devices, apps, or phone numbers.



2. Set Clear Message Rules

After implementing AI-driven archiving, the next step for maintaining financial compliance is setting clear message rules. These rules are critical for avoiding fines and ensuring proper oversight. For example, the SEC fined 26 firms a total of $393 million due to poor message oversight and recordkeeping practices. When paired with advanced archiving, clear message rules strengthen your compliance framework.

Key Policy Elements

Your message rules should focus on three main areas:

Managing Devices and Platforms

Strict control over communication channels is essential. This includes requiring employees to use company-approved devices, limiting personal use, and employing SOC-2 compliant archiving tools. Additionally, ensure all message records are retrievable within 24 hours. These measures work hand-in-hand with digital archiving systems to create a seamless compliance solution.

Recordkeeping Essentials

The SEC mandates that electronic communications must be stored in a usable electronic format with audit trails to track any changes. This includes capturing a wide range of data such as text messages, instant messages, voice calls, voicemails, images, and documents.

Client Communication Guidelines

Be transparent with clients by informing them that all advisory communications are recorded and handled in compliance with privacy and regulatory standards. This openness builds trust and supports your compliance efforts.

Enforcement and Oversight

Policies must clearly outline consequences for violations, such as tampering with records or using unauthorized platforms. Regular audits and clear reporting protocols should also be part of your compliance strategy. These steps ensure accountability and adherence to the rules.


3. Monitor Messages in Real Time

Keeping an eye on messages as they happen is crucial for staying compliant and quickly catching any violations. AI-powered tools have made this process faster and more accurate for financial institutions.

These systems can reduce false-positive alerts by 95% and help compliance teams spot real risks up to three times faster. A great example is Centraleyes' AI-powered risk register, introduced in 2024. This tool automatically maps risks to controls within specific frameworks, cutting down on manual work and ensuring precise compliance. These advancements create a strong foundation for effective monitoring.

Key Monitoring Components

Component Purpose Impact
Dynamic Queries Detect early signs of market abuse Quick risk identification
Logic-based Alerts Highlight potential violations Faster response times
Lexicon Searches Track specific terminology Improved accuracy
Multi-channel Support Monitor SMS, MMS, and RCS platforms Broader coverage

Automated Regulatory Updates

Platforms like Compliance.ai showcase how machine learning can automatically track regulatory changes. This allows organizations to quickly adjust their policies and stay up to date.

Real-Time Alert Management

A strong monitoring system should offer:

Security Integration

Real-time monitoring tools need to work smoothly with existing security systems. They should include robust data protection measures like encryption for messages both at rest and in transit. Additionally, data minimization practices ensure only necessary information is retained for compliance purposes.

Comprehensive Monitoring in Practice


"As we have begun to provide direct market access as a routing broker and grown in our futures offering, which is subject to a different regulator, we wanted to make sure we chose a trade surveillance platform that has all the tools that we need, a format we can review easily, and capabilities to demonstrate to regulators that we have the proper trade surveillance procedures in place. Validus checks all the boxes for us."


4. Keep Complete Message Records

The SEC's October 2022 amendment to Rule 17a-4  requires firms to preserve accurate, unchangeable communication records that can be quickly accessed during audits or investigations.

Key Retention Requirements

Regulations outline specific practices for recordkeeping:

Requirement Duration Format Requirements
FINRA Books & Records Minimum of 6 years Legible, complete copies
Business Communications 5 years from last entry Tamper-proof format
Electronic Messages Immediate availability WORM or audit trail system

To comply with these rules, organizations are turning to advanced archiving technologies.

Modern Archiving Solutions

Intelligent Document Processing (IDP) systems can cut manual document handling time by 72%. For example, Quartz's AI-powered platform helps businesses archive communications across multiple channels, such as iMessage and WhatsApp, while staying compliant with FINRA and SEC regulations.

Essential Storage Protocols

To strengthen compliance, firms should adopt secure storage protocols that include:

Automated Compliance Features

Modern archiving tools also automate the capture of critical metadata for each communication. This feature is crucial, as evidenced by recent SEC enforcement actions where financial institutions were fined over $1.5 billion for failing to retain communication records properly.


"Maintaining complete and accurate books and records is required in order to operate in the securities industry." - FINRA.org

Record Management

Ensure records are immediately accessible, searchable, and exportable in regulator-approved formats that confirm their authenticity and completeness. By following these standards, firms can strengthen their compliance efforts and simplify audit preparation.


5. Secure Message Data

Protecting sensitive communications requires strong security measures. Using modern encryption methods and AI-driven tools can help guard against ever-changing cyber threats. It's crucial to secure data both during transfer and while stored.

Encryption Standards

Encrypting data in transit is essential. TLS 1.2 or newer is used by over 90% of email providers. However, TLS alone isn't enough since it only covers data in transit. To ensure full protection, consider these layers:

Security Layer Protection Type Benefits
TLS 1.2+ In-transit encryption Widely adopted and compatible
PGP/S/MIME End-to-end encryption Secures data both in transit and at rest
Secure Portal Controlled access sharing Adds extra control for sensitive files

AI-Powered Security Solutions

AI tools can strengthen security beyond traditional encryption. For example, Fortinet's FortiAI uses deep learning to automate threat responses, while CrowdStrike Falcon provides real-time threat detection and endpoint protection.

Key Security Protocols

To keep message data secure, follow these steps:


"Exchange sensitive transaction data only over a trusted path or medium with controls to provide authenticity of content, proof of submission, proof of receipt and non-repudiation of origin." - COBIT

Data Loss Prevention

Cyberattacks have caused $2.5 billion in losses for financial organizations since 2020. To reduce these risks:

Compliance Integration

While regulations like those from FINRA and the SEC don't specify encryption methods, they stress the importance of data preservation and oversight. Organizations should perform risk assessments to determine the right security measures that meet these guidelines.

An example of a modern tool is the Thales CipherTrust Data Security Platform (CDSP), which combines data protection, discovery, and centralized key management. This platform helps financial institutions meet both security and compliance needs effectively.

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6. Track Compliance with Analytics

Using analytics as part of your compliance strategy strengthens message archiving and oversight. These tools provide clear insights into compliance levels and help identify risks early.

Key Performance Metrics

To effectively monitor compliance, focus on tracking specific metrics in these areas:

Metric Category What to Track Why It Matters
Message Compliance Compliance rate, incident volume Measures adherence to requirements
Response Time Mean time to discovery, resolution time Industry average is 23 days for resolution
Cost Analysis Compliance expense per issue, total regulatory costs Optimizes resource allocation
Risk Assessment Composite risk index, risk severity gap Highlights potential compliance gaps

AI-Powered Analytics Solutions

Organizations are increasingly turning to AI tools to improve compliance monitoring. For example:

These tools make it easier to identify risks before they become bigger problems.

Automated Risk Detection

Modern analytics platforms can spot compliance issues early. AI algorithms deliver warnings about potential violations, allowing businesses to address problems before they escalate.


"Compliance.ai's platform is incredibly helpful for contextualizing the vast amount of daily regulatory updates into actionable insights, and customizing my content feed, so I have focused and timely information on all the regulatory changes relevant to my business." - Ileana Falticeni, Chief Legal Officer at Quantcast

Continuous Monitoring

Beyond early detection, continuous monitoring ensures ongoing compliance. AI tools analyze massive amounts of data across various channels, including:

For instance, Kount (part of Equifax) uses machine learning to enhance fraud detection while staying compliant. Their system processes data in real time to pinpoint potential risks.

Implementation Best Practices

Start small with a proof of concept in key compliance areas. Engage stakeholders early and plan for 12–24 months to fully implement the program. Whistleblower reports play a major role in fraud detection - accounting for 43% of successful cases  - so it's critical to include strong reporting mechanisms in your system.

Data-Driven Decision Making

Platforms like AuditBoard automate workflows, provide actionable insights, and document processes. These features help organizations stay consistently compliant while reducing manual effort.

These analytics-based strategies align with a broader approach to managing financial message compliance.


7. Cover All Communication Channels

Did you know that two-thirds of financial firms fail to monitor LinkedIn communications, and only 3% effectively track Zoom conferencing?  These gaps highlight the importance of overseeing every communication platform to avoid blind spots.

Organizations need to ensure compliance extends across all channels, combining real-time monitoring with secure data storage.

Key Communication Channels to Monitor

Here are the main platforms you should focus on:

The Challenge of Off-Channel Communications

Unmonitored, off-channel communications pose significant compliance risks. For example, the SEC fined sixteen firms a total of $1.235 billion for failing to retain work-related text messages. Using tools like Quartz's AI-powered platform can simplify archiving across diverse messaging channels, ensuring no data slips through the cracks.

Steps for Implementation

To integrate all communication channels into your compliance framework, follow these steps:

Regulatory Requirements to Keep in Mind


"Every firm that intends to communicate, or permits its associated persons to communicate, through social media sites must first ensure that it can retain records of those communications as required by Rules 17a-3 and 17a-4 under the Securities Exchange Act of 1934 and NASD Rule 3110." – FINRA Regulatory Notice 10-06 and 11-09

Reducing Risks

FINRA and the SEC have issued over $1 billion in fines for record-keeping failures. To avoid similar penalties, use AI-powered tools with features like role-based access, detailed audit trails, and regular risk assessments.

Mobile Compliance Is Non-Negotiable

With about 2 billion people using WhatsApp monthly as of January 2023, mobile compliance is critical. Cloud-based solutions can monitor mobile communications effectively while respecting employee privacy and maintaining operational efficiency.

Choosing platforms that balance strong compliance features with ease of use ensures both regulatory adherence and practicality. A well-integrated, comprehensive approach to monitoring all platforms strengthens your compliance efforts.


8. Set Up Automatic Policy Controls

Automatic policy controls help prevent compliance issues by enforcing rules in real time and reducing risks. These controls build on strong archiving and monitoring systems to ensure compliance across all communication channels.

Key Steps to Implement


"Sedric's AI-based risk analysis guarantees that we focus our attention on interactions with the highest risk factor, and not on random ones."

– Georgi Medzhidiliev, Chief Operations Officer

Key Features of Automation

Measuring the Impact

Danica Pension's use of SS&C Blue Prism's digital workforce and generative AI shows the potential of automation:

Integration Tips

To get the most out of automated controls, consider the following:

A wealth management firm using SafeGuard Cyber shared:


"SafeGuard Cyber secures our growing communication platforms and mitigates escalating risk exposure."

Advanced Monitoring Features

Modern systems go beyond basic controls by analyzing a wide range of content, including:

This in-depth analysis ensures compliance without sacrificing efficiency. For example, Sedric's real-time monitoring helped one company achieve a 32% increase in cash collected and a fourfold improvement in QA efficiency.


9. Schedule Regular Compliance Reviews

Regular compliance reviews play a critical role in refining oversight mechanisms and ensuring your firm stays aligned with regulatory requirements. These reviews help identify risks, address gaps, and adapt to changes in the regulatory landscape.

Review Frequency and Scope

FINRA mandates members to conduct compliance reviews at least once a year. However, additional reviews are recommended in specific situations, such as:

Key Areas to Focus On

Compliance reviews should prioritize two main areas:

Documentation Assessment

Monitoring and Analysis

Leveraging Technology for Compliance Reviews

Modern tools powered by AI can make compliance reviews faster and more accurate. Here are a few examples:

These tools simplify the review process and integrate seamlessly into compliance strategies.


"4CRisk Compliance Map product has allowed us to deploy a rational, data-driven, provable mapping, in a repeatable process, of our compliance documents against regulatory obligations – significantly faster than internal or advisory efforts." - Project Manager, Software Company

Reporting and Accountability

Assign clear responsibilities for acting on review findings:

Tips for Effective Review Implementation

Before the Review:

During the Review:

After the Review:


10. Train Staff on Compliance Rules

Training your staff on compliance rules is a must to ensure your organization stays on track. It’s not just about ticking boxes - it’s about creating a culture where compliance is second nature. Combine staff training with automated controls and regular reviews to build a stronger compliance framework.

Tailoring Training to Job Roles

Your training programs should match the roles and needs of your staff. Focus on groups like:

Each group has unique responsibilities, so their training should reflect that.

Using Technology to Improve Training

Modern tools like learning management systems (LMS) can make training more efficient and engaging. Here are some examples:

How Often Should Training Happen?

Regular training is essential to meet financial regulations. Here’s what to aim for:

Sticking to this schedule ensures your team stays aligned with current rules and technologies.

Checking Training Effectiveness

Track how well your training works by using tools like:

These insights can help you fine-tune your programs and build a stronger compliance culture.

Encouraging Open Dialogue

Make compliance training a two-way street. Here’s how:

This approach helps employees feel more engaged and confident about compliance.

Leadership’s Role in Training

Leaders play a key role in fostering a compliance-first mindset. They should:

When leadership is actively involved, it sets the tone for the entire organization.

Automating Training Management

Automated systems can simplify training management by:

These tools ensure your staff stays informed and ready to handle regulatory changes effectively. Combining automation with real-time monitoring and policy updates keeps your compliance efforts on point.


Conclusion

Building trust and maintaining stability in the financial sector hinges on effective financial message compliance. The practices discussed above - ranging from AI-powered archiving to thorough staff training - play a key role in creating a strong compliance framework.

A well-structured compliance program affects every part of an organization and requires ongoing updates to protocols, technology, and employee development. Failure to comply can result in major costs, including business disruptions, lost productivity, fines, and settlement fees. As RKL LLP explains:


"The crux of regulatory compliance extends beyond adherence to rules. It's about preserving consumer trust, upholding market integrity, and fostering a stable financial ecosystem".

Since the 2008 global financial crisis, the financial sector has shown how crucial vigilant compliance management is. To meet evolving regulatory demands, organizations need both strong frameworks and a mindset of continuous improvement. By combining advanced technology with proactive risk management, firms can create compliance programs that are equipped to handle future challenges. Compliance isn’t a one-time task - it’s an ongoing process. But with the right strategies, businesses can stay aligned with regulations while achieving operational success.


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Ben Taft

CEO - Obsidian Labs, On a mission to help financial institutions truly automate their compliance efforts.

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